The world’s largest project cargo and breakbulk event

Meet Jessica Dawnay: Breakbulk Europe's New Event Director

Events industry veteran sits down for Q&A as she joins the Breakbulk Europe team

Q: You're no stranger to the event business. Tell us about your experience prior to taking on this new role.

A: I was lucky to join the events industry 18 years ago, the past 13 years have been within the Retail Trade industry working on Spring & Autumn Fairs, the UK’s largest gift and home retail events. These heritage brands support over 3,000 exhibitors with 30,000 visitors attending over two editions per year, predominantly UK-based and serving the UK retail market.

Q: What intrigues you about Breakbulk events and the project cargo industry in general?

A: I was fortunate to visit Breakbulk Americas this fall where I was blown away by the event, the Breakbulk community, the buzz in the halls, the enthusiasm within the market to connect face-to-face and build relationships. The last two years have been extremely difficult for the events industry. Getting back to meeting and building relationships in person is something I revel in. After speaking with some of the customers and listening to the Main Stage sessions, I understand how Breakbulk is fuelling the global project cargo revolution and I’m excited to be a part of it. Rotterdam, here I come!

Q: Outside of work, how do you enjoy your time?

A: I love to travel, attend music events, and spend quality time with friends and family. We recently had our first family holiday which was a true experience, made even more special with twin girls, the newest additions to our family. They just turned a year old!

Q: As a mom, what advice do you have for working mothers?

A: It’s not easy, but it’s very rewarding. While all mothers and families are different, for me it was important to return to work as I am continuously learning at Hyve which is a key driver for me. I love the work/life balance we have. It’s very important to be honest with yourself and your employer on how you are finding things and keep the dialogue open because things may change. Never be too tough on yourself as a parent—we tend to be our own worst critics. Establish what is most important to you in line with your values: for me, it’s family, friends, work, in that order.

Lastly, support women in the workplace. Let’s not ask them how their maternity break was because as any new parent knows, it’s not a break at all. It has been the biggest learning curve in my life as well as my biggest achievement. If you love your career, as I do, never be afraid or anxious of becoming a working mum! Working mums are all heroes in my view.